​The Goodview Farmers Market

​The Goodview Farmers Market Click to Enlarge

The Goodview Farmers Market had multiple things to celebrate as it wrapped up its second season on Thursday, Oct. 11.

Among the successes, the market included 27 vendors this season, over four times the number of vendors from last season. Each week the market welcomed hundreds of customers, many of which biked to the location. Funding from the Statewide Health Improvement Partnership (SHIP) provided a bike rack to encourage more people to actively commute to the market.

The Power of Produce (PoP) Club was a free new program – also funded by SHIP - offered to children ages 4 through 12. Kids received a $2 token once per market to spend on fresh, locally grown produce. There were 327 kids registered for the PoP Club, and accounted for 1,054 of the market visits this season. The goal of the PoP Club is to empower children to make healthy choices when selecting food to eat. The program offers a chance for children to explore the farmers market and learn about the different varieties of fruits and vegetables, while also learning about how food is grown, by connecting them with local farmers.

Thanks to start up funds from SHIP, the next market season will feature a new website for the Goodview Farmers Market, and will add Supplemental Nutrition Assistance Program and credit card processing capability to reach a more diverse audience.

Market customers shared the following appreciative comments:
“I love that we have this market in Goodview”
“The Power of Produce Club really helps our family, and my kids get excited about veggies.”
“The market is a great community addition to Goodview. Thank you!”

Through a comprehensive approach to local opportunities and challenges, SHIP strives to make healthy options more accessible for everyone who lives, works, learns and plays in Winona County.

To learn more about SHIP visit http://winonacountypartnership.com/.

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